In episode #151 of The Green Suiters podcast, Kim Brown, the great-granddaughter of Gerstner’s founder, took center stage to share the remarkable history of her family business with hosts Ronnie Fulton, Brian Sedgeley, and Jason Bent. The podcast, which delves into the woodworking life and lifestyle, provided the perfect platform for Kim to discuss the journey of Gerstner, a brand synonymous with heirloom-quality craftsmanship and American tradition. Available on Apple Podcasts, Spotify, and other streaming platforms, this episode offered listeners an insider’s look at the evolution of Gerstner products and its enduring legacy.
During the interview, Kim shared the fascinating origin story of the Gerstner name, reflecting on how her great-grandfather, Harry Gerstner, established the company in 1906. With a passion for craftsmanship and a dedication to quality, Harry built the brand from the ground up, creating wooden tool chests that have stood the test of time. Kim touched on how the company’s reputation for excellence has been maintained through four generations, even as it has expanded its product offerings beyond tool chests to include items like jewelry chests and small furniture.
The hosts, (left to right) Ronnie Fulton (@fultonfinewoodworks), Brian Sedgeley (@sedgetool), and Jason Bent (@bentswoodworking), were eager to dive into Gerstner’s extensive product lineup, both past and present. Kim spoke candidly about the products that have been hits over the years, such as the iconic tool chests that have become a status symbol for collectors and professionals alike. She also shared stories about some items that didn’t quite resonate with customers, emphasizing that every product—successful or not—played a role in shaping the brand’s future direction.
A key highlight of the episode was Kim’s discussion about Gerstner’s ability to balance tradition with innovation. She explained how the company continues to uphold the high standards set by her great-grandfather while also adapting to modern market demands. From the introduction of the Gerstner International line, which offers more accessible pricing, to the company’s expansion into new markets, such as the tattoo industry, Kim revealed how Gerstner remains a relevant and coveted name in today’s world.
The conversation also touched on the challenges of running a family-owned business with such deep roots. Kim shared personal anecdotes about the weight of preserving her family’s legacy while striving to grow the brand in a competitive landscape. Her dedication to making Gerstner a luxury name, not just a woodworking tool manufacturer, shone through, as did her passion for ensuring that future generations can continue to enjoy the quality and craftsmanship that Gerstner is known for.
For fans of woodworking, business, and craftsmanship, this episode of The Green Suiters podcast offered a rich tapestry of stories, insights, and behind-the-scenes glimpses into the world of Gerstner. Kim’s interview provided an engaging look at the history, challenges, and triumphs of a brand that has remained a pillar of quality for over a century.